Independent Artist Artist-Produced Educational Videos—Figuring Profit Margins

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by Milon Townsend


Featuring the glass art of Robert W. Kinchloe


Photography by Susan Lomuto of Daily Art Muse


One of the most important parts of any video project is to determine ahead of time what it will take to realize a profit from the sale of the video. Milon Townsend shares suggestions for determining discounts for wholesale quantities and deciding whether to simplify the process when customers reorder smaller amounts or require smaller numbers of multiple titles.


This article was originally published on page 58 of the September/October 2011 issue of Glass Art.


Last modified on Tuesday, 30 August 2011 14:15